GM announces plans to hire 4,000 high-tech workers

The automotive industry is steeped in traditions dating back to Henry Ford's assembly line that enabled mass production of the Model T. Today, not a whole lot has changed, as auto jobs still have a blue-collar quality. But in a world where technology is king, not even companies in truly industrial industries like auto can afford to ignore the growing necessity for technological business solutions. Top tier automakers are benefiting from such uses of technology, and better yet, they're creating jobs while doing it.

Ford acknowledged as much when it announced late last year it would embark on its largest white-collar hiring initiative in more than a decade by hiring 2,220 people in information technology (IT) and advanced manufacturing. General Motors recently mirrored the sentiment when it said it would begin its own high-tech hiring mission, which technical recruiters can help with.

Moves IT jobs in-house
GM recently announced plans to hire 1,000 high-tech employees in the Phoenix area to staff an Information Technology Innovation Center. The company said the Arizona initiative is part of a larger plan to hire more than 4,000 new IT workers during the next three to five years to run four IT centers; the other three are located in Austin, Texas; Roswell, Georgia; and Warren, Michigan.

The automaker said the hiring plan is all part of a strategy to bring more IT work in-house in an effort to transform its business. GM also noted recruiting will be a challenging prospect, meaning the company could potentially benefit from consulting with highly technical recruiters.

"Recruiting talented IT professionals is intensely competitive," said Randy Mott, chief information officer at GM. "To hire the best and the brightest, we need to create employment opportunities that differentiate our company from the competition – location is one such advantage."

Local talent desired
GM said the location of its IT centers would be chiefly influenced by the available talent in surrounding areas, particularly those currently in school. The automaker said it would ramp up recruitment efforts at up to 12 universities in targeted geographic areas.

Specifically, GM said it's in the market to hire high-tech IT professionals with a number of different talents and skills, including software development, database administration, system analysts, web technology expertise, knowledge of end-use applications, dealer and factory systems and vehicle technology.